Masha and the Bear lands raft of Italian licensees27 January 2015
New licensees joining the Masha roster include Accademia (back-to-school, gift items), Clementoni (toys), Dolfin (confectionery), Grabo (balloons), IN.TE.SUD. (apparel), Jaxo Tirabasso (accessories), Lisciani (puzzles and toys), Modecor (cake decorations), Multiprint (play prints), World Cart (tissues) and Sicem (apparel).
Distributed to Italian broadcast and home entertainment channels by Dall’Angelo Pictures, Masha and the Bear has placement on RAI YoYo and Dea Junior. Each channel airs roughly 15 episodes daily, with Rai YoYo averaging more than 500,000 viewers per day for the show.
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